For Immediate Release
July 8, 2005

ALASKA HIGHWAY COMMUNITIES
SHARE HIGHWAY VISIONS AT SCENIC BYWAYS WORKSHOP


The Alaska Highway Community Initiative recently hosted the successful Scenic Byway Training Workshop held June 28 – 29, 2005 in Fort St. John, BC. Tourism industry leaders, representatives from municipal, First Nations and senior levels of government from BC and Yukon attended the event. Historic roads and U.S Scenic Byways Program expert Dan Marriott traveled from Washington DC to facilitate the workshop. The purpose of the workshop was to learn best practice concepts from internationally recognized routes such as Route 66 and the Silk Road in China. The group also discussed how to adapt elements of the successful Scenic Byways program to interpret, enhance and conserve the Alaska Highway. The Scenic Byway Workshop was organized as part of Phase I of the Alaska Highway Community Initiative and was funded by the Western Economic Partnership Agreement.

The US Scenic Byway program, first established in 1991, is a prime model that demonstrates an excellence in significant roadways based on six intrinsic qualities: archaeological, cultural, historic, natural, recreational, and scenic.

“ There are many international examples of significant roads that have been developed to enhance local pride, recognition, and economies” stated Interim Chair, Mayor Wayne Dahlen. “It is our aim to work together with the Canadian government and partnering jurisdictions to designate the Alaska Highway as an International Scenic Byway.” The designation will facilitate the interpretation, enhancement, and conservation of historic, cultural, and wilderness values of the Alaska Highway for visitors, northern residents and future generations.

The Northern Rockies Alaska Highway Tourism Association, designated the coordinating body for the Alaska Highway Community Initiative, will work with communities to embrace and apply the best practices of the Scenic Byways program. The Initiative is supported by 13 communities from BC, Yukon and Alaska who signed a Memorandum of Understanding following the September 2004 Alaska Highway International Forum. The Alaska Highway Community Initiative’s mandate is to ensure supporting communities, First Nation groups and stakeholders have an opportunity to jointly explore and collaborate on issues relating to infrastructure for tourism development, preservation of history, culture and wilderness, corridor management, safety and maintenance, and marketing and promotion of the Alaska Highway corridor.

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For more information contact:
April Moi, Executive Director
Northern Rockies Alaska Highway
Tourism Association
PO Box 6850, Fort St. John, BC V1J 4J3
(250) 785-2544 Toll Free: 1-888-785-2544
Website: www.alaskahighwaylegacy.com
Email: aprilmoi@hellonorth.com